The 5 Must-Have Grooming Products for Gray Hair – 2025 Edition

 ✨ Keep your silver smooth, bright, and bold

Gray hair is not one-size-fits-all. Whether you’re salt-and-pepper, icy platinum, or white as snow, taking care of it requires a few specialized tools. Beyond just purple shampoo, there are five standout products that can make a huge difference to how your gray hair feels, looks, and lasts.

Ready to level up your silver game? Here’s your 2025 toolkit:

---

1. Purple Shampoo (Of Course)

🟣 Brassiness is real. Gray and white hair are especially prone to yellow tones from pollution, heat styling, and UV rays. A weekly purple shampoo helps keep your shade crisp and cool-toned.

👉 Top pick: Clairol Shimmer Lights Original Shampoo

💡 Only use it 1–2x a week or alternate with a moisturizing formula to prevent dryness. For more purple shampoo tips, revisit my OG post:

🔗 5 Best Gray Hair Shampoos (Classic)

---

2. Deep Conditioner

💧 Gray hair tends to be drier and more porous. A weekly deep conditioning treatment helps maintain softness, manageability, and shine.

👉 Top pick: Arvazallia Hydrating Argan Oil Hair Mask

✅ Bonus: Helps reduce that wiry texture some grays develop, especially post-menopause.

---

3. Lightweight Styling Cream or Leave-In

⚖️ You want control and smoothness without weighing down your strands. A leave-in styling cream can tame frizz and flyaways while adding polish to natural waves or blow-dried styles.

👉 Top pick: Redken ONE United Leave-In Conditioner

💡 Works especially well if your gray hair has gotten coarse or puffy.

---

4. UV Protectant Spray

☀️ Sunlight can literally yellow your hair. If you’re outdoors a lot, or even near windows, this invisible step can make a long-term difference in how fresh your color looks.

👉 Top pick: Aveda Sun Care Protective Hair Veil

🔒 Lightweight, smells great, and won’t mess with your style.

---

5. Silver-Safe Dry Shampoo

🚿 Washing every day is overrated. But gray hair gets dull fast when it’s weighed down by oils or products. A translucent dry shampoo keeps it clean without yellow buildup.

👉 Top pick: Batiste Dry Shampoo, Bare Fragrance (No White Cast)

💨 Use at the roots for volume and a quick refresh between wash days.

---

Final Thoughts

Gray hair isn’t high-maintenance—it’s specific-maintenance. Once you learn which products truly work, it becomes wayeasier to manage. Start with these five staples, and you’ll keep your silver looking salon-fresh every day.

🌟 Want to go deeper? Browse more tips and reviews in the LOVE THE GRAY archives.

Gray Hair, Don’t Care – Why Silver Is the New Power Color

When we launched LOVE THE GRAY, we had no idea this blog would help so many people feel seen as they let their natural color shine through. Gray hair is more than a trend now—it’s an identity. Here’s why 2025 is the best time ever to love your silver.

---

From “Cover It” to “Flaunt It”

Once upon a time, the first grays were a crisis. Now? They’re often an aesthetic goal. People are even dyeing their hair gray on purpose. Men are loving the gray, not just on top of their heads but the gray in their beards.   

---

Why People Are Going Gray (and Staying There)

• Freedom: No more root touch-ups every 3 weeks.

• Savings: Salon color = £££. Gray = 💰 in your pocket.

• Healthier Hair: Less bleach, more bounce.

• Confidence: Nothing says “I’ve arrived” like a great head of silver.

---

Must-Haves for Your Gray Hair Routine

✔ A purple shampoo once or twice a week

👉 I’ve reviewed the best here: Top Gray Hair Shampoos

✔ A moisturizing conditioner—you can’t skip this step!

👉 Try this one

✔ A UV protectant spray to prevent yellowing in the sun

👉 This one is lightweight and effective

---

🎉 Want to Embrace Your Gray in 2025?

Check out our gray grooming guide, our archive of product reviews, and honest advice. Whether you’re just starting or long silver-proud, this blog’s for you.

Love the Gray is BACK! - The Resurgence of the Ultimate Grey Hair Hub

Welcome back, silver foxes! 

We are thrilled to announce a huge refresh of our Love The Gray blog. For 17 years we have been your most trusted destination for everything related to embracing and celebrating those stunning silver strands. As we gear up for this exciting comeback, get ready for a treasure trove of product reviews, expert tips, and insightful articles dedicated to the world of grey hair.

1. **Product Reviews: Unveiling the Best for Your Silver Locks**

Our revamped website is committed to bringing you comprehensive reviews of the latest and greatest products tailored specifically for grey hair. From nourishing shampoos and conditioners to styling products that enhance your natural shine, we've got you covered. Stay tuned as we explore and recommend products that cater to the unique needs of grey hair, helping you maintain a healthy and radiant mane.  And expect a revamped 5 Best Gray Hair Shampoos soon!

2. **Expert Tips: Unlocking the Secrets of Gorgeous Grey Tresses**

Achieving and maintaining beautiful grey hair requires a bit of know-how. Our expert tips section is here to guide you through the journey, covering topics like hair care routines, styling techniques, and lifestyle choices that can enhance the vibrancy of your silver locks. Learn from seasoned professionals and fellow grey hair enthusiasts as we share the wisdom and insights needed to keep your mane looking its absolute best. And it's not just a site for women, we feature many articles on gray beards and mens grey grooming products as well.

3. **Celebrating Grey: Embracing the Natural Beauty of Silver Hair**

Grey hair is a badge of honor, a testament to a life well-lived. Our blog will delve into the celebration of grey hair, debunking myths and challenging stereotypes associated with aging gracefully. Join us in fostering a community that embraces the natural beauty of silver strands and encourages confidence in every shade of grey.

4. **Stories and Inspiration: Connecting through Shared Experiences**

Love The Gray is not just a platform; it's a community where individuals from all walks of life can share their grey hair journeys. Look forward to heartfelt stories, inspiring anecdotes, and a sense of camaraderie as we celebrate the diversity and uniqueness of grey hair experiences. Your journey is our journey, and together, we'll redefine the narrative around grey hair.

Get ready to embark on a new chapter of embracing your grey hair journey with the renaissance of the Love the Gray. Whether you're seeking product recommendations, expert advice, or simply want to connect with a community that understands the beauty of silver strands, we're here for you. 

Let the silver revolution begin!

Product Review: VERB Purple Hair Mask

VERB: HYDRATING MASK 

A hydrating treatment mask that neutralizes brassy and yellow tones in color-treated or natural blonde, gray, and silver hair. 

Farewell brassiness! Verb's nourishing Purple Hair Mask, powered by acai, brightens, hydrates and softens while toning yellow hues. This formula was designed to reduce brassiness in both color-treated and natural blonde, grey and silver hair tones. Great for all hair types. 

Benefits 

• Neutralizes brassy, yellow hues in blonde, grey & silver hair between salon visits
• Intensely hydrates & softens
• Smoothes frizz
• For all hair types & textures: fine, thick, wavy, curly, kinky and straight and those with blonde, grey & silver hair tones

Key Ingredients 

• Pro-vitamin B5 hydrates, smoothes & adds vibrancy to dull strands while providing hair with a natural boost of body
• Sunflower seed extract contains fatty acids that deeply nourish & increase hair manageability while providing natural UV protection to prevent color fading
• Violet pigment cancels out yellow, brassy tones
• Acai extract is high in antioxidants which help protect fragile strands & provide ultimate moisture

Oh Fudge! A review of Fudge Professional Purple Toning Shampoo

Product Review: Fudge Professional Purple Toning Shampoo

Oh, Fudge!

Could this be the most hydrating purple shampoo we've ever used?

Years ago we all gave up on looking for a purple shampoo that didn't dry the heck of our hair. It was just a given. The trade off for the unstoppable brightening power of purple on our brassy tones. Purple shampoo makes our hair dry, so we only use it as often as we need to and make sure to condition and add moisture in every other product we rely on.

But then along came a Violet Toning Shampoo from the funky and fun professional brand Fudge. It does a great job with the whitening and brightening of brassy yellow hair, which is what we would expect from how deeply purple it is. But we didn't expect it to be so rich and hydrating. Fudge claims it's the guarana extract that helps nourish the hair as well as tone, but whatever it is our hair has never felt quite so soft and shiny after a purple shampoo. That's saying a LOT!

They also have a new Fudge Clean Blonde Damage-Rewind Violet Toning Shampoo we will be trying next.

Sulfate free, no animal testing, great for blondes as well, of course. 

Our list of the 5 Best Gray Hair Shampoos.  

5 Best Gray Hair Shampoos for Men

Tips on Going Gray in a Pandemic

Going Gray During the Coronavirus Lockdown of 2020

So you'd always thought that maybe one day you'd let your roots grow out and seeing what all that gray you'd been hiding actually looks like. And now, in spite of you not being ready to see how much gray you actually have, that day has arrived and you're fully going gray! 

You're trapped in lockdown because of the horrid COVID-19 and can't get to the salon. What to do?

Don't color it yourself!   

(All this home dyeing is rather tragic, isn't it?)

Why not let this be your time to see how if you're secretly a silver fox!

This is a stressful time for all, consider letting you gray hair naturally grow out as an act of self care. As we re-prioritize our lives now, some of the lengths we've put ourselves through for beauty don't seem to be as important anymore. Give yourself a break and give your hair the break it's been needing for too long. (Plus, you can always let your hairdresser dye it back if the doesn't work for you!)

But let's not confuse "going gray" with "letting yourself go"! 

You're not going stir-crazy in lockdown or giving up on how you look, you're taking extra care of your hair by re-finding its natural beauty. You're going to make yourself look gorgeous while you go gray. Vibrant gray hair is stunning. 

Your colleagues, friends, and lovers better watch out! 

The transition can be the tricky part. Waiting for the gray to grow out to a decent length to cut off the colored ends requires patience. (Something that lockdown may have depleted you of!) So you might want to wear a headband some days when you don't want the whole office chatting about how gray your roots are on your office Zoom call. Make sure your headband coordinates with your face mask, of course.

If you want to hide your transition so you can do a big "ta-da!" when you finally get back to the office, get a product like hair mascara or a colored hair pencil to color in your roots temporarily. They wash out with shampoo. It's all about making you feel good about yourself, and if that's what you need in the short term then that's what you need. Try a product such as Color Wow Root Cover Up, Roux Hair Crayon, or Bumble and Bumble's Tint Powder.

For men, skip waiting for the roots to grow out and just give yourself a buzz cut. They're the easiest type of home hair-cut, and it's a proven fact that silver foxes with buzz cuts are 75% more attractive. For women, a buzzed head is a striking look that can be both stunning and liberating, but you need a lot of mental fortitude to pull it off and as we're in a time of crisis it might be a little too much for you and the people around you to handle right now. Or, it might be just the right choice for you? We support loving your hair as well as yourself at all times... especially now! 

And even though we are living in unprecedented times, there's one thing we know for sure:

USE A GRAY HAIR BRIGHTENING SHAMPOO!

Special gray hair shampoos and conditioners have been discussed extensively on this site. Get used to adding one to your shower routine. Not every day, just as part of the rotation to keep any yellowy dinge at bay. Start with our list of the Best Gray Hair Shampoos and Best Gray Hair Shampoos for Men.  And don't forget a good conditioner! Gray hair tends to be courser and more wirey, so make sure to condition regularly. 

Enjoy seeing the progress as you grow into your new look. Take lots of pictures. Let this be one of your positive memories from this period of our lives, that you used it to become the grey haired goddess you were always meant to become! 

Stay home. Stay healthy. And LOVE THE GRAY!

5 Best Gray Hair Shampoos For Men

The Five Best Gray Hair Shampoos For Men

Congrats, you've just realized you're a Silver Fox! 

Now what? 
Let's start with your shampoo. Even if you only have a little bit of gray on the sides or a bit in the beard, you would benefit from an occasional "brightening" shampoo specifically designed to whiten grey hair and remove the yellow brassiness it can sometimes get. Don't use it every day, but often enough until you notice your gray start to sparkle. 

Warning: you will start receiving compliments on how Silver Foxy you are after only a few shampooings!

5. American Crew Gray Hair Shampoo for Men

If any of you men have ever used anything made by American Crew, you know they're always a solid, no-fuss, well formulated grooming product. Their Shampoo for Gray Hair is no exception. It's a bit on the drying side as many purple shampoos are, but used occasionally it's a decent option. 

4. JOICO Color Balance Purple Shampoo 

This is the stylist's choice to keep gray and blonde hair from getting brassy. JOICO has been a salon staple for ages, and they are finally embracing those going gorgeously gray by coming out with a quality purple shampoo. Their Color Balance formula is very moisturizing unlike many purple shampoos, but still packs powerful whitening power. This XXL pump size is perfect for the man who doesn't want to have to think about when it's time to buy more shampoo! 

3. Pantene for Gray Hair

You want an everyday shampoo that's simple yet effective. Removes the yellow tones and has a nice fresh scent. Pantene has been around long enough to deliver the goods at the price you want. Their special gray hair formulation offers a gentle cleansing action that is free of paragons and silicones, although a bit drying if not used along with a conditioner.  

2. United Male Bright White Shampoo

We'll admit it. We fell for the masculine packaging. (But hey, this list is about "male hair products" which really are just "hair products" being sold to men.) So we went for the race car red bottle with the military inspired logo and now we can tell you fellas, it ain't bad! It's a whitening shampoo that successfully brightens, thoroughly cleans, and is a little bit unexpected. Oh, and United Male is a company with a conscious because they don't do animal testing. (They make a great beard oil too!) - apparently this company has gone out of business -May-2025

#1 Phyto Phytoargent No Yellow Shampoo

It's not a secret that we love Phyto products, their previous Phytoargent was #3 on our all-time Top 5 Gray Hair Shampoos list. This new incarnation has a great masculine medicinal scent, and the botanical formula is incredibly hydrating and nourishing for a gray hair shampoo. Use once or twice a week for a brighter white mane. But don't overuse or you'll be in blue hair territory!

Honorable mentions:

Jhirmack Silver Brightening Ageless Purple Shampoo Set is a winner. Everyone loves it.

Klorane Anti- Yellowing. Our #1 alternative to purple.

Shimmer Lights. Your grandmother's gray hair shampoo.



Need advice on a conditioner? Here are our 5 Best Conditioners for Gray Hair. 

Of course, here's our famous Top 5 Gray Hair Shampoos post that started it all.

The Guardian's Best Men's Shampoo for Gray Hair List

GQ Has a Gray Hair List too now. Everybody is learning to...

LOVE THE GRAY!